Best Email Marketing Tools-Top 5 Best Marketing Tools & Software

Best Email Marketing Tools

When you check your e-mail account, you see that you get many emails here. Many of these emails are promotional emails, these emails send to you by Email Marketing Tools. These emails can belong to an insurance company, software, restaurant/hotel/services/product selling company, etc. This is Email marketing.

Best Email Marketing Tools
Best Email Marketing Tools

When you open/click on these emails, the link opens that company’s website. These companies use some software/tools to send such emails, these are called Email Marketing Tools with the help of which you can send bulk Emails.

Top 5 Best Marketing Tools & Services for Online Business

Email Marketing Tools can also be called Digital Marketing Tools. If you want to do digital marketing then email marketing is a very popular, effective, and cheap option. There are many different types of email marketing tools available online.
Let’s see which is the best email marketing tool to do email marketing, you will need some websites, with the help of which you can do email marketing.

1. Mailchimp- The Best Marketing Tools

Mailchimp is the Best Email Marketing tool to grow small businesses. You can create your audience or website visitor data here. Mailchimp provides you with a professional platform to create a beautiful email page for your audience.

You can use Mailchimp’s pre-designed templates and create a professional email page by just drag and drop and some text editing.

There are 4 plans –

Free 0/month
Essentials 770/-month
Standard 1150/-month
Premium 23000/-month

Price in INR.

There are 1 Free plan and 3 Paid plans. You can choose according to your requirement. You can also try its free plan.  In the free plan, you can create 2000 contacts with forms and a landing page.


Aweber is the most popular email service company. There are 2 plans here one is free and the other one is Pro.

You can also start with a free plan and grow as your business grows. In the free plan, you can add 500 subscribers and send  3000/mo emails.

The pro plan price is you can choose as your contact list/subscriber list.

Pro Prices

Billing Cycle 0-500 Subscriber 501-25,00 Subscriber 25,01-5,000 Subscriber 5,001-10,000 Subscriber 10,001-25,000 Subscriber
Billed Monthly $19/mo $29/mo $49/mo $69/mo $149/mo
Billed Quarterly $16.33/mo $26.33/mo $46.33/mo $66.33/mo $146.33/mo
Billed Annually $16.15/mo $26.15/mo $46.15/mo $66.15 $146.15/mo

3. ConvertKit-

ConverKit is the best email tool for publishers. There are some advanced features available. You can build automation and sell digital products.

ConvertKit also providing you a free plan to start your business email marketing. With the free plan, you can manage 1000 subscribers, unlimited landing pages, and forms.

There are two paid plans-

  1. Creator
  2. Creator Pro
Plan Monthly Yearly
Creator $29/mo $25/mo
Creator Pro $59/mo $50/mo

You can use also a 14-days trial.

4. Drip – The best email marketing automation tool

Drip is the best email marketing automation tool. This is the best marketing tool for an e-commerce platform. You can store all your customer data.

The best part is, you can choose a plan as your customer email data. The free plan is also available here with 500 email data you can start with this free plan.

5. GetResponse –

GetResponse is the best email blast service for webinar marketing. It is a powerful, simplified tool to send emails. create pages, and automate your marketing. You can create a landing page and start automation email marketing with this email marketing tool.

If you want to check this tool you can use it for 30 days free. There are 3 paid plans here and the price is flexible. You can choose according to your customer’s email data.


Difference between The free email marketing Plan & paid email marketing plan

Above we see here 5 Best Email marketing tools.  All the platforms are giving free plans here then why we purchase a paid plan?

In the free plans are some limitations-

The most important difference is the, if you send the emails by using free email marketing tools then it goes into your customer’s email-Promotion Box, and most of the customers didn’t open the promotions box.

They prefer an open to Primary Box. All the paid email marketing plans email goes into the Primary Box. So that the conversion chances are very higher than the promotions box.

email promotion box
email promotion box
  • How many emails per day or per month you can send to your customers.
  • Attractive and Pre-designed templates

How to send the bulk emails into the Primary  Inbox of customers’ email account?

Most users use a Gmail account to send emails and all promotion emails go to the promotions tab. Google uses many filters to send to the emails in different tabs – primary, social & promotions tabs.  it all depends on all your email content…

  • Subject of email
  • Google software filter some words like- Sale, Free, Promotions, Offers, Hurry-up, etc…

Best Use of Email Marketing-

  • Bulk Emails
  • Digital Product Marketing
  • Affiliate Marketing
  • Products Promotions & Sale offers
  • Website & Apps promotions
  • Website Traffic
  • All types of Services
  • Get customers to the landing page


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